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	<title>NBAMate &#187; Nike</title>
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		<title>Hey Lebron, here&#8217;s 10 better ways to use your chalk!</title>
		<link>http://www.nbamate.com/2009/01/07/hey-lebron-heres-10-better-ways-to-use-your-chalk/</link>
		<comments>http://www.nbamate.com/2009/01/07/hey-lebron-heres-10-better-ways-to-use-your-chalk/#comments</comments>
		<pubDate>Tue, 06 Jan 2009 15:51:18 +0000</pubDate>
		<dc:creator>robd</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[chalk]]></category>
		<category><![CDATA[fairies]]></category>
		<category><![CDATA[Lebron James]]></category>
		<category><![CDATA[Michael Jordan]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[pre-game ritual]]></category>

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If you hadn’t heard by now, Lebron James has released his latest shoe and it is called “Chalk”. Why? Because before every game Lebron James slaps a bit of chalk powder together, throws it in the air like a ballerina and Nike thought it would be good to base a shoe on this. And an [...]]]></description>
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